High Fashion Figure-Flattering Swimwear

  • For Summer 2013, Wolford offers ten styles with Shape & Control effect
  • Functionality meets glamorous design

The summer 2013 swimwear collection from Wolford sets its focus on a mixture of glamorous designs and functional materials with a selection of ten attractive styles in Shape & Control style. Among the highlights for making a stylish and shapely figure are two swim bodies adorned with eye-catching small metal discs from the “Heavy Metal” series.

Wolford continues to include shimmering stylistic elements, trendy cheetah prints and sheer materials in its swimwear collection for the coming summer season, while simultaneously taking the Shape & Control styles into consideration when working with body shaping fabrics.

Rock Star Inspiration with Heavy Metal
An example is the “Heavy Metal Forming Swimbody Cup“. This particular style does not have a lining, yet offers the perfect silhouette while being exceptionally light and comfortable to wear. Eye-catchin00020_0000_100_001_B_C_PPTg features include small metal discs applied just below the bust line, while the push-up triangle bra ensures an enchanting décolleté. On the bandeau versions, light gathering around the waistline ensures a slim and feminine appearance. A touch of glamour is achieved at the front by the application of small glittering metallic discs. Completing the “look“ is this model’s very feminine shape.

Bikini lovers can also enjoy the rockstar inspiration: the metal discs on the cups of the “Heavy Metal Swimbra Push-Up“ model are an instant eye-catcher. On the “Heavy Metal Swimtanga“ the same disks are applied on each side.

Summer Poetry or Wild-Animal Look
The essence of summer is captured by the style “Bouton Forming Swimbody“, available with or without cups. A discreet button appliqué at the front and transparent stripes accentuate the sensuality of these styles. Furthermore, the light body sculpting fabric in typical Wolford circular knit shows off the silhouette to its best advantage.

In contrast, the cheetah models in trendy animal print promise a very special summer safari. The selection includes an underwired swim bra and a swim bra with molded cup, both with matching tangas or – for optimal enhancement and control of tummy and waistline – the high-cut leg Control Swimpanty.  One-piece swimsuit wearers can also turn to the “Cheetah Forming Swimbody Cup“, a style that ensures a well-shaped decolleté due to a built-in triangle bra.

High Fashion at the Pool
A must for sun worshippers and ocean-goers alike is “Amour“, a style with fine, elegant cord piping, available either with underwired triangle bikini top or classic three-quarter-cup bra. Both models enhance tummy and waistline, whereas the exquisite Swarowski crystal decoration ensures high glamour at the poolside.

Classical beauty in clear colors are seen in “Estrella“, a model which also perfectly shapes and enhances a woman’s curves. This swimsuit is available with either a classic bra with built-in underwiring („Estrella Forming Swimbody“) or as an integrated bandeau bikini with sewn-in cups („Estrella Forming Swimbody Cup“). Additionally, the adjustable straps can also be worn as a neck halter or crossed over the back.


Press contact:

Wolford AG
Wolfordstr. 1
A 6901 Bregenz

Ingola Metz
Manager International Fashion PR
Tel.: +43 5574 690 1377
E-Mail: ingola.metz@wolford.com

About Wolford:
The Wolford Aktiengesellschaft (PLC) with its headquarters in Bregenz on Lake Constance operates 15 subsidiaries and markets its own products in the Legwear, Ready-to-wear, Lingerie, Swimwear and Accessories segments in 68 countries through more than 260 monobrand stores (own and partner-operated), 3,000 trading partners and online. The Austrian company, which has been publicly listed on the Vienna Stock Exchange since 1995, generated sales of EUR 154 million in the 2011/12 fiscal year (May 1, 2011 – April 30, 2012), and has about 1,600 employees. Since its founding in 1950, Wolford has evolved from a local producer of pantyhose to a global luxury fashion brand.

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