For the second year running, Wolford was named “Hosiery Brand of the Year” at the “UK Lingerie Awards 2015”. The Austrian company prevailed over its four competitors in this category.
This event is organized by the British trade magazine “Lingerie Insight”. A jury comprising specialists in the fields of design, industry, trade, associations and media chose the winners in 20 categories.
“We are exceedingly proud to have won the ‘Hosiery Brand of the Year’ award”, says Helga Meersman, Market Director UK. “We work constantly on developing new products using innovative technologies and continually improve existing products, thereby offering exceptionally high quality. We are particularly pleased that our efforts have been acknowledged.”
As a trendsetter in the industry, the Wolford Group has created numerous product innovation milestones during their history that spans more than 65 years. These currently include Pure 10 tights and Pure 50 tights, where a worldwide unique technique developed by Wolford, finely bonds seams together, therefore leaving them almost invisible, even under tight clothing. The technical expertise of the engineers and developers, paired with innovative creativity and a strong focus on core competencies and technology, form the crucial cornerstone of Wolford’s international success.
Wolfordstr. 1, A 6900 Bregenz, Austria
PR, Marketing and Social Media Manager UK
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About Wolford Aktiengesellschaft
Wolford AG headquartered in Bregenz on Lake Constance (Austria) operates 16 subsidiaries and markets its products in 60 countries via around 270 monobrand stores (own and partner-operated), approximately 3,000 trading partners and online. The Austrian company, which has been publicly listed on the Vienna Stock Exchange since 1995, generated sales of EUR 157.4 million in the 2014/15 financial year (Thursday, May 01, 2014–April 30, 2015), and has about 1,570 employees. Since the company was founded in 1950, Wolford has gone on to become a leading global fashion label for luxurious hosiery, exclusive lingerie, and high-quality bodywear.