WOLFORD IS THE FIRST IN THE WORLD TO BE CERTIFIED FOR THE BIOLOGICAL & TECHNICAL CYCLE
FOR A WORLD BEYOND NEXT SEASON
April 2019, Bregenz – The fashion industry is changing. We are proud and beyond happy to announce that Wolford, as of April 2nd 2019, is the world’s first and only company in apparel and textiles holding two certificates stating we are Cradle to Cradle Certified™ at GOLD Level. We have reached our ambitious goal to be certified for both the biological and the technical cycle.
In September 2018 we launched the first products created for the biological cycle; the Aurora Leggings and Pullover followed by a Top and a Shirt in February 2019. Their superpower is that, due to their ingredients of Lenzing Modal®, infinito® by Lauffenmühle plus a special ROICA™ by Asahi Kasei and by adapting our production processes accordingly, they can be biodegraded after their lifetime as clothing has come to an end. We are finally closing the loop by composting them into biogas used for our production facility and humus that will nurture our beautiful Mother Earth.
Our second Cradle to Cradle Certified™ at GOLD Level certificate for the technical cycle opens the doors for even bigger opportunities; we are now able to use a polyamide. The Econyl® yarn made by Aquafil, which is regenerated from fishnet from the ocean and other nylon waste, allows for a huge variety of styles. We will keep the cycle running without creating any waste. So, mark your calendars. 2020 will be a year to remember as we launch the first legwear styles created for this technical cycle.
In our fast-moving world, we believe fashion can go further at a slower pace. A sustainable pace. One that will take care of our planet and empower all of us to stand up for a brighter future without sacrificing a fashionable look.
We strongly believe that ability brings responsibility. Therefore, sustainability has always been part of our DNA over our 69 years. Our engineering masterminds have had their heads together for over 5 years now planning how to make the next steps.
Take. Make. Waste. This linear economy is the most common system so far, but our resources are not endless. The Cradle to Cradle® approach tackles this issue to lead us to a sustainable, circular economy. All ingredients used in the production are kept in an endless life cycle – never touching the bin.
Cradle to Cradle Certified™ Product Standard is part of the Cradle to Cradle Products Innovation Institute. Being a non-profit organization their goal is a new industrial revolution. Therefore they teach and support manufacturers worldwide “to become a positive force for society and the environment”.
We have started a change! Now, let’s break the habit together and take care of our planet in style, for a world beyond next season.