Wolford opens flagship store in Munich

  • 100 sqm shop in a prime central Location
  • Presenting all product ranges

The Austrian manufacturer of luxury tights and exclusive lingerie and bodywear is opening up a new 100 sqm flagship store at 11 Weinstraße in the heart of Munich on 5 March. This location is one of the most attractive and busiest shopping locations in the Bavarian capital. The latest fashion trends and highlights from all the product ranges in the current summer collection will be available across two floors.

Wolford Flagship Store Munich

Wolford Flagship Store Munich

“We want to strengthen our position in Germany in the long-term and become more attractive for our customers,” says Andreas Klefisch, Wolford Marketing Director for Germany, Austria and Switzerland. Wolford products are currently available across 24 single-brand outlets and around 590 different specialist stores in Germany.

The “unforgettable touch” of Wolford

In 2015, Wolford can look back on 65 years of fashion history and textile craftsmanship that have their origins in Bregenz on the shores of Lake Constance in Austria. With its knowledge, skill and creativity, Wolford has launched numerous product innovations into the market, which are now among the classics of every well-stocked woman’s wardrobe and feature incomparable comfort.

Our customers can experience this “unforgettable touch” Monday to Saturday from 10 a.m. to 8 p.m.

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Photo downloads:

© Pictures: Wolford Aktiengesellschaft by Agency People Image (c.) Michael Tinnefeld

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Picture Gallery Store Munich

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Press contact:
Wolford Deutschland GmbH
Widenmayerstr. 42, 80538 Munich; Germany

Tanja Bufé
Marketing Manager
Tel.: +49 (0)89 290 522 535
Email: tanja.bufe@wolford.com

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About Wolford Aktiengesellschaft

Wolford AG, headquartered in Bregenz on Lake Constance (Austria), operates 16 subsidiaries and markets its products in 60 countries via more than 270 monobrand stores (own and partner-operated), approximately 3,000 trading partners and online. The Austrian company, which has been publicly listed on the Vienna Stock Exchange since 1995, generated sales of EUR 155.87 million in the 2013/14 financial year (1 May 2013–30 April 2014), and has about 1,560 employees. Since the company was founded in 1950, Wolford has gone on to become a leading global fashion label for luxurious hosiery, exclusive lingerie and high-quality bodywear.